One of the crucial areas of Google AdWords is the ability to track your Leads & Sales. The Google AdWords conversion tracking code only takes a few seconds to install when you know what you are doing. Here is a short video walking you through the process of adding the code to your website.
There is no need to be daunted by this process, if you have a different set up than wordpress, the process is the same, simply add the conversion tracking code to the “Thank You or Confirmation” page after a visitor has filled out a form.
If you can’t do it yourself your web developer will know how and it will only take an expert a minute or so if you can provide the code. If they want to charge you $50 or so to do it, it is time to find another web developer.
P.S There are still some Shopping cart software that does not support this, if you are planning a new site, make some inquiries to ensure this code can be added.
