A feature often overlooked by advertisers who use the Google AdWords Display Network is Remarketing. In this Video, I’ll show you how to Set up a AdWords Remarketing campaign to better target those visitors who have visited certain pages within your website.
They key is to Set up the code on certain pages within your website ahead of time, it will take just a few mintes to generate the code and insert it. It could be your landing page, a sales page, your shopping cart page. Then there are visitors who do convert, 6 months later you may have a new product that you may want to target just to them with a specific image ad. The possibilities are endless.
As always if you have any questions, get in touch.